MCB Bank has released a mobile banking solution that works over mobile GPRS and provides transactional and non-transactional services through mobile phones to its registered customers. Link to external site : Website for MCB Mobile Banking |  |
| Brand | |
| Launched in | |
| Status |
Active Register/Log In |
| Launch |
2009 Register/Log In |
| Importance |
Medium Register/Log In |
| Traction |
Medium Upgrade to Bronze |
| Evaluation | |
| Account Type |
Bank Account Register/Log In |
| Business Model | |
| Class |
| Send | Services | Receive | ||||
|---|---|---|---|---|---|---|
 Mobile |
 Account  Card |
 |
 DMT  IMT  MB  MP |
|
Account Card |
Mobile |
| Model |
bank based Upgrade to Bronze |
| Who Leads? |
bank led Upgrade to Bronze |
| Reach |
National Upgrade to Bronze |
| Active Users |
60,000 Upgrade to Bronze |
| Registered Users |
60,000 Upgrade to Bronze |
| Potential Mobile Market (m) |
117.748 Upgrade to Bronze |
| Regulations |
| Persona | |
| Purpose | |
| Active Services | |
| Card Type |
Visa Register/Log In |
| ServicesDescription | |
| Channels | |
| Payment Instruments | |
| Cash I/O Description | |
| Cash I/O No Of Locations | |
| Handsets |
Handset Agnostic Register/Log In |
| Technologies |
Mobile Internet bearer channel Register/Log In |
| Interoperability |
Single Bank, Multiple MNOs Register/Log In |
| RegistrationProcess |
| Main Segment | Banked |
| Segment Description | Target the digitally savvy and the upper income segments. |