Dinero Movil

Dinero Movil is the Mobile Money service of BBVA Bancomer launched in September 2012. Through it account holders can make transfers to recipients without a Bancomer account.


Link to external site : Website for Dinero Movil
Dinero Movil
Brand
Launched in
Status
Launch
Importance
Traction
Low but Growing
Upgrade to Bronze
Evaluation
Account Type
Branchless Banking Account
Register/Log In
Business Model
Class
Send Services Receive

Mobile


Account


BBAccount


Cash

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DMT
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BBAccount


Cash


Mobile

Model
Who Leads?
Reach
Active Users
Registered Users
Potential Mobile Market (m)
Regulations
Persona
Purpose
Active Services
Card Type
ServicesDescription
Channels
Payment Instruments
Cash I/O Description
Cash I/O No Of Locations
Handsets
Technologies
Interoperability
RegistrationProcess
Main Segment Migrants
Segment Description Migrant

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