Meu Dinheiro

Meu Dinheiro is a mobile money initiative from Claro (América Móvil) & Bradesco in Brazil.


Link to external site : Website for Meu Dinheiro
Meu Dinheiro
Brand
Launched in
Status
Launch
Importance
Traction
Low but Growing
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Evaluation
Account Type
Stored Value
Register/Log In
Business Model
Class
Send Services Receive

Mobile


Wallet

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AT

BP

DMT

Trade
framework/arrowright.png

Wallet


Mobile

Model
cross-industry based
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Who Leads?
mobile operator led
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Reach
Active Users
Registered Users
Potential Mobile Market (m)
Regulations
Persona
Purpose
Active Services
Card Type
ServicesDescription
Channels
Payment Instruments
Cash I/O Description
Cash I/O No Of Locations
Handsets
Technologies
Interoperability
RegistrationProcess
Main Segment Unbanked
Segment Description

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