Bradesco Claro Mobile Wallet

Claro has partnered with Bradesco to launch an NFC-based mobile wallet that supports payment for goods at retail outlets. It is to first launch in Sao Paulo and will work at over 200,000 payment points when it launches in the first half of 2014.


Link to external site : Website for Bradesco Claro Mobile Wallet
Bradesco Claro Mobile Wallet
Brand
Launched in
Status
Launch
Importance
Traction
Under planning
Upgrade to Bronze
Evaluation
Account Type
Dematerialised Card
Register/Log In
Business Model
Class
Send Services Receive

Mobile


NFC

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DW

MP

NFC
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NFC


Mobile

Model
cross-industry based
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Who Leads?
Reach
Active Users
Registered Users
Potential Mobile Market (m)
Regulations
Persona
Purpose
Active Services
Card Type
ServicesDescription
Channels
Payment Instruments
Cash I/O Description
Cash I/O No Of Locations
Handsets
Technologies
Interoperability
RegistrationProcess
Main Segment Mainstream
Segment Description

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