Bancomer Movil service allows users to check their account balances, transfer money between accounts, and pay for goods purchased at retailers affiliated with the Nipper mobile payment system. Link to external site : Website for Bancomer Movil |  |
| Brand | |
| Launched in | |
| Status |
Active Register/Log In |
| Launch |
2010 Register/Log In |
| Importance |
Medium Register/Log In |
| Traction | |
| Evaluation | |
| Account Type |
Bank Account Register/Log In |
| Business Model | |
| Class |
| Send | Services | Receive | ||||
|---|---|---|---|---|---|---|
 Branch  Mobile |
 Account |
 |
 MB  MP |
|
Account |
Branch Mobile |
| Model |
bank based Upgrade to Bronze |
| Who Leads? |
bank led Upgrade to Bronze |
| Reach |
National Upgrade to Bronze |
| Active Users |
-- NA -- Upgrade to Bronze |
| Registered Users |
-- NA -- Upgrade to Bronze |
| Potential Mobile Market (m) |
98.462 Upgrade to Bronze |
| Regulations |
| Persona | |
| Purpose | |
| Active Services | |
| Card Type |
None Register/Log In |
| ServicesDescription | |
| Channels | |
| Payment Instruments | |
| Cash I/O Description |
The new service builds on BBVA Bancomer's existing distribution channels of online and telephone banking, and network of 1,800 branches and 6,100 ATMs. Upgrade to Bronze |
| Cash I/O No Of Locations | |
| Handsets | |
| Technologies | |
| Interoperability | |
| RegistrationProcess |
| Main Segment | Unbanked |
| Segment Description | to bring financial services to consumers who are underserved or don't use banking services, especially the urban and rural poor. |